Ready-to-eat Cistanche deserticola and black truffle pigeon soup – a high-end nourishing new product that injects differentiated competitiveness into the brand

With the rapid growth of functional food and high-end health consumption, the Zhigu Le R&D team launched a new product – ready-to-eat Cistanche deserticola and black truffle pigeon soup, which combines herbal essence and delicacy ingredients, and is specially designed for the high-end gift market and functional health segment.

Product formula highlights
Cistanche Deserticola
Ingredients included in the National Catalogue of Medicine and Food, with multiple functions such as nourishing the kidney and essence, resisting fatigue, and improving immunity.
Black Truffle
Rare fungus ingredients, rich in amino acids and minerals, enhance the high-end feel of the product and functional premium space.
Pigeon meat
High protein content, low fat, balanced nutrition, tender taste, suitable for people of all ages.

Process characteristics
High temperature vacuum sterilization process, retaining the original flavor and nutritional activity of the ingredients
No added preservatives, no artificial flavors, 0 trans fats
Stored at room temperature, convenient transportation, suitable for cross-border and gift channels

Market positioning
High-end nourishing gifts: holiday gift boxes, corporate welfare, souvenir market
Female health market: growing demand for internal nourishment, beauty and anti-fatigue
Family health food: daily health soups, in line with family health trends
Best-selling items in cross-border e-commerce: Southeast Asia, the Middle East, Europe and the United States, customers’ demand for medicinal and edible products continues to rise 

OEM/ODM service advantages
Professional R&D team, supporting customized formula development (expandable functional combinations, such as adding red dates, cordyceps flowers, etc.)
Various packaging forms (canned, gift box, self-heating, room temperature bag)
Small batch order to help brands test the market
Provide one-stop OEM production, quality inspection, logistics export services